• About the Plus X Award

    The innovation prize for brand quality

The Innovation Award for Brand Quality


The Plus X Award is the world’s largest innovation award for technology, sports and lifestyle. It honours brands for the leading edge in quality and innovation of their products. In many markets, such as consumer electronics, appliances, sanitary, heating and air-conditioning as well as sports accessories, customers and manufacturers alike face decisive challenges.

The customer seemingly acts from the luxurious situation of being able to choose from an enormous number of products. But which of those products fulfils his needs and is future-proof as well as innovative, so that it stays up-to-date over several product generations?

Innovative manufacturers also face large tasks. How can I stand out in an unmanageable market situation? How can I communicate the values of my product fast and easily to support the buying decision?

The Plus X Award with its seven quality seals and selected specific awards is the answer to those questions. For the winning brands, they become part of their communication campaigns, representing the customer’s decision for a quality product.

An expert jury, consisting of different panels for the different industries, decides upon the quality seals of the innovation award: Innovation, Design, High Quality, Ease of Use, Functionality, Ergonomics and Ecology.

This approach of the Plus X Award is unique. In contrast to many other awards, which mainly understand themselves as design awards, the approach of the Plus X Award with the seven quality seals is much more differentiated. Therefore, the Plus X Award quality seals set the standard for the best products and are an unmistakeable sign for brand quality.

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Would you like to submit your product to the Plus X Award and benefit from the effect of the quality seal? Please contact us today or request your participation form for the submission of your products without obligation.