FITBIT BLAZE

Plus X Award 2016
Achieved for
- Innovation
- High Quality
- Design
- Ease of use
- Functionality
From the jury's assessment
With the “Blaze” wearable, Fitbit impresses not only with its modern looks but also with functional features such as 24/7 PurePulse heart rate measurement and the pre-installed FitStar workouts. Paired with a smartphone, detailed summaries can be viewed in the Fitbit app after every workout in order to evaluate improvements in performance. Calls, messages and appointments are shown on the high-resolution display of the fitness watch and can be managed through intuitive touch control. By simply exchanging the straps, the Fitbit “Blaze” can be adapted entirely to the wearer's visual preferences, from a sporty rubber band through to a refined stainless steel bracelet.
