Plus X Award presents Guinness World Recorder Holder

Chris Böhm, professional BMX rider, becomes brand ambassador for the world’s largest innovation award

At a ceremony at the Düsseldorf Medienhafen on Wednesday, 29 March 2017, Donat Brandt, founder and president of Plus X Award, introduced professional BMX rider Chris Böhm as an official brand ambassador for the world’s largest innovation award for technology, sports and lifestyle.

For over 17 years now, Chris Böhm has been fascinating his worldwide audience with his BMX Flatland shows and in summer 2016 he set his first Guinness world record live during Fernsehgarten, a TV show on German ZDF channel. He has appeared in numerous TV shows and advertising campaigns, such as the worldwide brand presentation of Jack&Jones fashion label, Mercedes-Benz at the Shanghai Auto Show or the Germany-wide campaign of Casio watches with Eva Padberg.

“Plus X Award is proud to have Chris as a further brand ambassador. Not only is Chris a top world athlete, he also stands for virtues like discipline, reliability and ambition in his sport like hardly anybody else. It is not only his extraordinary way of fascinating people all over the world for sports, but also his social commitment for projects around the globe that make him a truly distinctive personality”, says Donat Brandt.

As part of the partnership, Plus X Award will already be officially sponsoring the “Chris Böhm Flatland Jam Contest” in Cebu City in the Philippines on 21 April.